Case Studies

Welcome Letters

+ 13.2% redemption rate
+ $7 voucher drove 4.2 X increase in basket size
+ Members spend 40% more than others+ Sales generated a return on campaign investment of 3.5 times

Points Updates

+ 11% redemption rate+ $42,000 sales generated from the redemption visits
+ Sales increas equates to return of 4.1 times
+ Postcard generated 4 times more redemptions than email and 25% more than letter

Birthday Offers

+ 23% redemption rate
+ $20,000 sales generated each month from redemption visits
+ Sales equate to a return on campaign costs of 3.1 times